2008 Survey - WeeRide Goes Toe to Toe with Apple PDF Print E-mail

2008 Customer Survey Results

We got a tremendous response rate and once again the results are terrific - thank you to everyone that replied.

Customers Rate WeeRide Better Than 9 out of 10 - AGAIN!

We use a method call Net Promoter Score (NPS) - you can read more here - the idea being we ask one simple question, "On a 0 to 10 rating scale how likely is it that you would recommend a WeeRide to a friend or colleague?". This measures how passionate customers are about the WeeRide - how much do they rave about it.

You know those guys in the "Cult of Apple" who bang on and on about Apple Macs? NPS of +77%. What about the guys that worship Google? NPS +73%.

It works the other way too - people who complain about banks? Average NPS of -20% although that's before the GFC.

WeeRide Goes Toe to Toe with Apple - Net Promoter Score +77%

WeeRide's score of +77% is the same as Apples - people are as passionate about Weeride as they are about Apple Macs!!!

Supplementary Questions

We also asked some additional questions - specifically we asked about interference with Knees as it's a common concern - and what better than feedback from actual customers. We asked "Supplementary - Specifically on knees, we get asked it a lot, how annoying is it?" on a scale of 0-10.

The answer on average is 3/10 - safe to say that the knee issue is a non-issue.